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Graphic Design Solutions (4th Edition) by Robin Landa PDF

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Description

 							
  
  Title:	Graphic Design Solutions
  Authors:	Robin Landa
  Formats:	PDF
  Tags:	Art, General
  Rating:	★★★★

 Author Sort:	Landa, Robin
  Title Sort:	Graphic Design Solutions
  ISBN-10: 0495572810
  ISBN-13:
9780495572817
  Pub. Date: 01/26/2010
  Publisher: Cengage Learning
  Size:	42.08MB
  
  This
best-selling text remains the most comprehensive how-to reference on graphic design and advertising for print and
interactive media, intended to serve as a foundation for a graphic design and advertising design education. Theory and
applications are stressed with an instructive approach. Known for its thorough treatment of theory and major graphic
design
  
  
  **
  
  Review
  
  Introduction. Historical Timeline. Part 1:
FUNDAMENTALS OF GRAPHIC DESIGN. 1. Introduction: The Graphic Design Profession. 2. Graphic Design: The Basics. 3.
Typography. 4. The Graphic Design Process. 5. Creativity & Concept Generation. 6. Visualization and Color. 7.
Composition. 8. Proportional Systems and The Grid. Part II: APPLICATIONS. 9. Posters. 10. Book Cover Design. 11.
Branding & Visual Identity. 12. Advertising. 13. Interactive Design & Motion Graphics. 14. Corporate
Communication: Brochures, Annual Reports, and More. 15. Package Design. Part III: THE PROFESSION AND CAREERS (Available
online only). 16. The Portfolio and Job Search.
  
  About the Author
  
  Robin Landa holds the
title of Distinguished Professor in the Robert Busch School of Design at Kean University of New Jersey. She is included
among the teachers that the Carnegie Foundation for the Advancement of Teaching calls the "great teachers of our time."
Most recently, Landa was a finalist in the WALL STREET JOURNAL's Creative Leaders competition. Professor Landa has won
numerous awards for design, writing, and teaching, and is the author of 12 published books about graphic design,
branding, advertising, and creativity, including GRAPHIC DESIGN SOLUTIONS (Wadsworth/Cengage), ADVERTISING BY DESIGN
(John Wiley & Sons), and DESIGNING BRAND EXPERIENCES (Wadsworth/Cengage).  						

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